Our Freestyle Difference

Freestyle Brand Affiliation Model

The innovative Freestyle Brand Affiliation model is designed in the best interests of hotel owners, allowing them to make their own decisions and have a voice and vote in all brand initiatives. The model allows members to be in business for themselves, not by themselves.

Unlike typical hotel franchise companies that charge franchisees based on a percentage of sales, Vantage's brands offer an alternative based on low, flat, monthly membership and marketing fees. In addition, members enjoy short-term, renewable contracts; no liquidated damages; and the ability to set their own fee structure for the brand. Members are also provided the most comprehensive resources and revenue-generating programs in the hospitality industry. This distinctive model has contributed to an annual membership renewal rate of 98% over the years, as well as a higher level of owner participation and commitment.

Vantage's numerous global resources and revenue-generating programs in the Freestyle model include:

  • ROI Promise: The premise is simple - Vantage's brands promise to deliver more revenue than what you, as an owner, will pay in membership fees. If we don't, we will waive your membership fees and action plans will be implemented until acceptable delivery of business is realized.
  • One-year free brand membership fees on any new construction
  • VISION, a group insurance program that reduces members' cost without reducing the level of coverage
  • Regional training via the Vantage Academy
  • The Sales Support & Assurance Program ensures quality throughout the system
  • Customized AH&LA training and certification programs
  • State-of-the-art, next-generation Global Reservation System